Rand Inc. Solutions:

• Centralize marketing process and management
• Identify target consumer groups and establish focus
• Reinvigorate brand with clearly defined messaging and updated identity
• Implement community-based marketing strategy to reconnect with consumers
• Redesign and relaunch web site
  
• Manage communications and media planning for maximum ROI

Results:

• Integrated effort between sales team, management, and various departments
• Visibility into results of marketing efforts
• Dramatic increases in web site traffic